From the rehu-l list where it had been posted from the Whim list.

From American Demographics magazine:

Heres a look at how shrewd American business people translate their slogans into foreign languages:

• When Braniff translated a slogan touting its upholstery, Fly in leather, it came out in Spanish as Fly naked.
• Coors put its slogan, Turn it loose, into Spanish, where it was read as Suffer from diarrhea.
• Chicken magnate Frank Perdues line, It takes a tough man to make a tender chicken, sounds much more interesting in Spanish: It takes a sexually stimulated man to make a chicken affectionate.
• When Vicks first introduced its cough drops on the German market, they were chagrined to learn that the German pronunciation of v is f – which makes Vicks in German the phonetic equivalent of sexual penetration.
• Not to be outdone, Puffs tissues tried later to introduce its product, only to learn that Puff in German is a colloquial term for a whorehouse.
• The Chevy Nova never sold well in Spanish speaking countries. No va means doesnt go in Spanish.
• When Gerber first started selling baby food in Africa, they used the same packaging as here in the USA – with the cute baby on the label. Later they found out that in Africa that companies routinely put pictures on the label of whats inside since more people cant read.
• When Pepsi started marketing its products in China a few years back, they translated their slogan, Come alive, youre in the Pepsi generation pretty literally. The slogan in Chinese really meant, Pepsi Brings Your Ancestors Back from the Grave.
• When Coca-Cola first shipped to China, they named the product something that when pronounced sounded like Coca-Cola. The only problem was that the characters used meant Bite the wax tadpole. They later changed to a set of characters that mean Happiness in the mouth.
• A hair products company, Clairol, introduced the Mist Stick, a curling iron, into Germany to find out that mist is slang for manure. Not too many people had use for the manure stick.

— U. S. District Attorney, prosecuting inventor Lee Deforest for fraud, 1913