Deregulation of the chickens side of the road was threatening its
dominant market position. The chicken was faced with significant
challenges to create and develop the competencies required for the newly
competitive market. Andersen Consulting, in a partnering relationship
with the client, helped the chicken by rethinking its physical
distribution strategy and implementation processes. Using the Poultry
Integration Model (PIM) Andersen helped the chicken use its skills,
methodologies, knowledge capital and experiences to align the chickens
people, processes and technology in support of its overall strategy
within a Program Management framework. Andersen Consulting convened a
diverse cross-spectrum of road analysts and best chickens along with
Andersen consultants with deep skills in the transportation industry to
engage in a two-day itinerary of meetings in order to leverage their
personal knowledge capital, both tacit and explicit, and to enable them
to synergize with each other in order to achievethe implicit goals of
delivering and successfully architecting and implementing an
enterprise-wide value framework across the continuum of poultry
cross-median processes. The meeting was held in a park like setting
enabling and creating an impactful environment which was strategically
based, industry-focused, and built upon a consistent, clear, and unified
market message and aligned with the chickens mission, vision, and core
values. This was conducive towards the creation of a total business
integration solution. Andersen Consulting helped the chicken change to
become more successful.

I hope that this will finally answer the question and end all the
controversy surrounding it once and for all.