If IBM made toasters …
They would want one big toaster where people bring bread to be submitted for overnight toasting. IBM would claim a worldwide market for five, maybe six toasters.

If Microsoft made toasters …
Everytime you bought a loaf of bread, you would have to buy a toaster. You wouldnt have to take the toaster, but youd have to pay for it anyway. Toaster95 would weigh 15,000 pounds (hence requiring a reinforced steel countertop), draw enough electricity to power a small city, take up 95% of the space in your kitchen, would claim to be the first toaster that lets you control how light or dark you wanted your toast to be, and would secretly interrogate your other appliances to find out who made them. Everyone would hate Microsoft toasters, but nonetheless would buy them since most of the good bread only works with their toasters.

If Apple made toasters …
It would do everything Microsoft toaster does, but 5 years earlier.

If Fisher-Price made toasters …
Babys First Toaster would have a hand-crank that you turn to toast the bread that pops up like a Jack-in-the-box.

If The Rand Corporation made toasters …
It would be a large, perfectly smooth and seamless black cube. Every morning there would be a piece of toast on top of it. Their service department would have an unlisted phone number, and the blueprints for the box would be highly classified government documents. The X-Files would have an episode about it.

If the NSA made toasters …
Your toaster would have a secret trapdoor that only the NSA could access in case they needed to get at your toast for reasons of national security.

Does Digital (formerly DEC) still make toasters …
They made good toasters in the 70s, didnt they?

If Hewlett-Packard made toasters …
They would market the Reverse Polish Toaster, which takes in toast and gives you regular bread.

If Sony made toasters …
Their Personal Toasting Device, which would be barely larger than the single piece of bread it is meant to toast, can be conveniently attached to your belt.

If The Franklin Mint made toasters …
Every month you would receive another lovely hand-crafted piece of your authentic Civil War pewter toaster.

If Cray made toasters …
They would cost $16 million but would be faster than any other single-slice toaster in the world.

If Thinking Machines made toasters …
You would be able to toast 64,000,000 pieces of bread at the same time.

If Timex made toasters …
They would be cheap and small quartz-crystal wrist toasters that take a licking and keep on toasting.

If Radio Shack made toasters …
The staff would sell you a toaster, but not know anything about it. Or you could by all the parts to build your own toaster.

If K-Tel sold toaster …
They would not be available in stores, and you would get a free set of Ginsu knives with each one.

If XAVIER made toasters …
First, they would make a temporary toaster. They would plan for it to serve for several weeks while the permanent toaster was being made. Then because the new improved toaster will be so much better, they would reroute all the traffic within 3 miles of the permanent toaster. Anyone wanting to use the temporary toaster would have to walk to Kentucky and back in order to use it. They would say that the permanent toaster will be ready in five months; however, it would not be ready for at least seven months.