In a move that shocked all economic forecasters, the nation of Isreal, bought two tire companies that fell into financial trouble. Goodyear and Firestone. In an effort to change the public image of both and give them a much needed make over, they were both renamed and a new logo created. Goodyear became Goodberg and Firestone became Firestien. the new logo; Tires so good, not only can they stop on a dime, but they can also pick it up. 🙂